The health and beauty industry is a packed, competitive market. Manufacturers must find ways to stand out as they look to make their products appealing. Products with controlled release ingredients can be the key to creating that type of buzz. Microcapsules allow manufactures to create personal care, beauty and wellness products that use controlled release technology to optimize the effectiveness. Encapsulation is the ideal carrier system for unique products with effective active ingredients. Vantage is at the leading edge of the microencapsulation process…
Benefits of Microcapsules for Health, Beauty and other Cosmetic Products
Microcapsules offer a way for manufacturers to create distinct carrier systems that make the user experience with a product a more positive one. From enhancing the tactile and visual appearance of a cosmetics product to ensuring ingredients are released at the right time, microcapsules are the answer. Microcapsules can also allow fragrance, vitamins, exfoliating ingredients, colorants and natural oils to be added to cosmetic products without changing the basic properties or function.
In other words, microcapsules from Vantage help your cosmetic products have greater function and a better visual effect. This combination helps your company and its products stand out, generating better sales and brand visibility.
Common Uses of Microcapsules in the Cosmetics Industry
The cosmetics and beauty industry sees microcapsules in many different places. Shower and bath gels often use microcapsules for controlled release fragrance, moisturizers or vitamins. Exfoliants use the technology to keep the exfoliating ingredients safe. Wrinkle creams, soaps, color cosmetics, creams, lotions and anti-wrinkle products all can use this technology to improve their products.
The Vantage team is ready to help companies create the products their customers demand using the power of controlled release technology. Talk to us about this technology, and see now microcapsules can help your products succeed.